What Brands use Cricket Flour? 2024
In recent years, a surprising ingredient has been crawling its way into the food industry: cricket flour.
It’s sustainable, protein-packed, and yes, made from actual crickets. But who’s actually putting this stuff in their products?
Cricket flour, made from ground crickets, is a sustainable, protein-rich ingredient gaining traction in the food industry. Seven brands pioneering its use include Bitty Foods, Chapul, Chirps Chips, Exo, Cricket Flours, All Things Bugs, and Entomo Farms. Products made with cricket flour will say so on the label.
What Brands Use Cricket Flour?
What is Cricket Flour?
Cricket flour, AKA cricket powder, is exactly what it sounds like – finely ground crickets. It’s:
- High in protein
- Low in fat
- Contains essential amino acids, vitamins, and minerals
- Requires significantly less water, feed, and space compared to traditional livestock
Read: Is Cricket Flour Healthy? 2024
13 Brands Using Cricket Flour
1. Bitty Foods
- Based in San Francisco
- Sells cricket flour and cricket cookies
- Their mission: Make eating bugs mainstream
2. Chapul
- Pioneers in the cricket protein game
- Offers protein bars and powders
- Marketing angle: Sustainable fuel for active lifestyles
3. Chirps Chips
- Taking a different approach with cricket-based snack chips
- Also offers cricket baking mixes
- Their goal: Make bug-eating fun and accessible
4. Exo
- Brooklyn-based protein bar makers
- Uses familiar flavors to help you forget you’re eating bugs
- Target audience: Health-conscious urban dwellers
5. Cricket Flours
- Portland, Oregon company
- Wide range of cricket products, from pure flour to brownie mixes
6. All Things Bugs
- Founded by an actual entomologist (bug scientist)
- Focuses on the science behind insect consumption
- Develops various insect-based products and technologies
7. Entomo Farms
- Canadian cricket and mealworm protein producers
- Sells powders and whole roasted crickets
8. Aketta
- Cricket protein powder and whole roasted crickets
- Based in Austin, Texas
- Focus on sustainable farming
9. Hoppa Foods
10. Eat Crawlers
11. Circle Harvest
12. Jimini’s
- European brand offering cricket-based snacks and pasta
- Want to introduce edible insects to the Western market
13. Don Bugito
Is There Cricket Flour in Mainstream Brands?
Currently, cricket flour stays in the world of specialized and niche brands.
Big food companies have shown interest, but mainstream popularity isn’t there.
So you won’t find it in your Cheerios or Doritos (yet). The brands using it are mostly startups and smaller companies.
Cricket flour is a niche brand, most of the brands that use it are small companies. These small companies can take measures to increase their visibility and better promote their products.
For example, the company can customize a batch of promotional gifts, such as Custom Keychains, and give them to customers. You can add the desired elements, pictures, or texts on the keychains. As long as customers see these promotional gifts, they can associate them with the company and its products, so that the company can achieve the purpose of increasing the visibility of the company and its products.
The Future of Cricket Flour
Is cricket flour the next big thing? Maybe. The market’s growing, but there are still some hurdles to overcome.
These pioneering brands are paving the way for wider acceptance of insect-based foods.
As concerns about sustainability and food security continue to rise, cricket flour could play an increasingly important role in our diets.
Conclusion
Cricket flour is making inroads in various food products, from protein bars to baking mixes. These seven brands are at the forefront, not just selling products but pioneering a shift in how we think about sustainable protein sources.
The future of cricket flour in our diets remains uncertain, but these innovative companies are ensuring that insect-based proteins are part of the conversation about sustainable food options.
